3 Power-Packed Days     

Redefining     Africa’s Live Entertainment      

3 Power-Packed Days

Redefining     Africa’s Live Entertainment

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March 5-7, 2026
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9:00 AM – 7:00 PM
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Johannesburg, South Africa
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Limited Seats Available
The Africa Live Entertainment Conference is the leading annual gathering of professionals from across the live entertainment sector in Africa. The conference fosters collaboration and provides a stage for discussing key issues, emerging trends, and innovations impacting the live events industry in Africa and beyond.
ALEC aims to strengthen the African live entertainment ecosystem by facilitating meaningful connections, offering strategic insights, and promoting a collaborative environment for industry stakeholders.
Our vision is to help Africa’s live entertainment industry reach its full potential by providing a space for growth, innovation, and cross-cultural exchange between Africa and the global entertainment community.

Who Should Attend?

Event Promoters
Venue Owners & Operators
Festival & Tour Organizers
Artists & Performers
Technology & Ticketing Companies
Managers & Agents
Brands & Sponsors
Media & Content Platforms
Government & Policy Makers
Event Producers & Planners
Investors & Entrepreneurs

Event Day Agenda

9:00 AM – 10:00 AM
Registration & Welcome Breakfast
10:00 AM – 11:30 AM
Opening Keynote: The Future of Creativity
11:45 AM – 1:00 PM
Breakout Workshops
2:15 PM – 3:30 PM
Panel Discussion
3:45 PM – 5:00 PM
Interactive Labs
6:00 PM onwards
Afterparty Celebration

EVENT AGENDA

March 5
Thursday 9am - 6pm
Day 1
Vision & Insight

Kick-off with bold conversations and keynote sessions setting the tone for Africa’s live entertainment future. Big ideas. Fresh perspectives.

March 6
Friday 9am - 6pm
Day 2
Deals & Development

Dive into panels, workshops, and networking that drive real business — partnerships, investments, and strategies to grow the touring ecosystem.

March 7
Saturday 9am - 1pm / 5pm - 11pm
Day 3
Showcase & Experience

Celebrate Africa’s talent and innovation with live performances, demos, and showcases that bring the industry’s possibilities to life.

March 5-7
Thursday - Saturday
All Days 
Exhibitions

Exhibiting at ALEC offers your brand direct exposure to carefully curated elite professionals from the live entertainment industry. From interactive booths to live demonstrations, the Expo Hall will be a highlight of the event. To secure a booth please book early, Limited slots available.